Netflix is raising its prices:
Netflix is raising two of its pricing tiers for US subscribers beginning next month, Mashable reports. The standard tier, which allows subscribers to watch on two screens at once, will be bumped up from $9.99 to $10.99 per month. The premium tier, which is available in Ultra HD and allows users to watch on up to four screens, will go up from $11.99 to $13.99. The Basic $7.99 per month plan will remain the same.
“From time to time, Netflix plans and pricing are adjusted as we add more exclusive TV shows and movies, introduce new product features and improve the overall Netflix experience to help members find something great to watch even faster,” a Netflix spokesperson said in a statement to The Verge.
It’s a little awkward that they’re doing this right as they’ve dropped a couple of popular shows (30 Rock and… something, can’t remember what, but I’ve heard complaints), but they’re often losing (and adding) shows. And they’re slated to lose Disney Stuff soon, so there is probably no best time to pull off this bandaid. Might as well get it over with.
It’s still a pretty good deal, though, all things considered. The standard level price is still cheaper than Hulu, the other main streaming-network-shows service. It’s also cheaper than HBO, the biggest original-programming streaming service rival. (It is more expensive than Showtime-Starz-Cinemax, however.) Netflix right now is straddling the line between being a general content vault (Hulu’s domain) and an original programming service (like HBO) and seems to be in the general process of a transition from the former to the latter once it has ramped up production of enough original content. My advice to people who want to see familiar or better yet nostalgic programming is to go with Hulu, and original programming to go with Netflix. That’s where things are.
But if you’ve Cut the Cord, it’s all pretty much worth it. Even if you’re using a slim cable service, it’s probably something you want to do. You can get Sling/Vue/etc and Netflix and Hulu and other service and still save a whole bunch of money even with this modest price hike.
I’m not sure at what point that ceases to be the case. If they went up another three or four dollars I would probably go from Netflix+Hulu to Netflix or Hulu, doing one six months of the year and the other for the other six months. That’s one of the liabilities with Netflix’s model: You can get it for a few months, get caught up on everything, then cancel. Hulu is in a slightly better spot because it’s more of the go-to if your mind says “Hey, I remember that TV show Silk Stalkings, I should catch an episode!” which is more likely to happen sporadically and makes it nice to have Hulu twelve months of the year. This will become a bigger issue from Netflix if they do become more of an HBO and less of a Hulu.
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